You might convince others if you “fake it ’til you make it” – but you’ll never convince yourself

Doireann Ní Chonghaile examines the shortcomings of a common piece of advice given to those who struggle with self-confidence.

We’ve all heard the advice before –  If you’re lacking in self-confidence, self-esteem, or are plagued with doubts about your own worth, all you need is this one simple trick: pretend to be confident, and eventually everyone, including yourself, will …